Reason #3: Coaching Doesn’t Feel Like Selling May I have your permission to be blunt?  Most aspiring full-time coaches stink at running a business.  And that’s because running a business requires selling yourself. In 2014 I am focusing some of my blogs on the kinds of topics that will help coaches who want to build thriving […]

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Reason #2: Coaching Rates are Too Low Last time I discussed the salary parity illusion.  In short, coaches must get real about the sacrifices required to create full-time practices. This blog is about what our clients pay us once we make those sacrifices.  Frankly, many coaches do not charge adequately for coaching. I believe there […]

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